Article	Publication	City	Date (d/m/y)
The 15 greatest mistakes in the launching of new products. (*)	Diario Comercio e Industria	Sao Paulo	10 Jul 93
Innovate or die. (*)	Diario do Comarcio	Belo Horizonte	15 Jul 93
Salesmen need not to be efficient.	Jornal do Comercio	Porto Alegre	31 Jan94
Commitment to productivity.	Zero Hora	Porto Alegre	17 Jul 94
Intuition in the process of making decisions	Diario do Comercio	Belo Horizonte	5 Oct 95
How good will sales be during this coming Christmas time?	Diario do Comercio	Belo Horizonte	23 Nov 95
The entrepreneur and Xmas	Diario do Comercio	Belo Horizonte	14 Dec 95
Planning is possible	Diario do Comercio	Belo Horizonte	11 Jan 96
On Work and Rest.	Estado de Minas	Belo Horizonte	16 Apr 96
Unemployment or better life?	Estado de Minas	Belo Horizonte	6 Jul 96
Crimes against the city.	Estado de Minas	Belo Horizonte	7 Jul 97

*This article was written in association with Luis Sergio Scherer.